Puma is looking at both the impact of its direct operations and its supply chain, and plans to issue an environmental profit and loss statement based on its findings. The company commissioned the help of Trucost and PricewaterhouseCoopers. Because the concept of ecosystem services covers such a wide swath, investigating one's impacts on ecosystems and also tying a value to those impacts poses a huge challenge to companies, especially for those that are already struggling with getting greenhouse gas emission data from their suppliers. The benefits to companies, though, can be just as big as the undertaking needed to measure them. A company can be better positioned to alter its most damaging work and even improve other aspects of its supply chain to boost the value of ecosystems it operates in. Such work can also ensure a company secures access to the services it needs — like clean water — for years to come. Read more.